Language Roles and Model Tour Company in Enhancing Competitiveness in Tourism Industry

The paper examines the roles and the importance of language to the model tour company, investigates the guidelines and the process in organising the model tour company and studies problems and solutions in managing the model tour company so as to increase competitiveness for the tourism industry. The results of the paper highlights the positive view on managing the model tour company, emphasises the language role, particularly for communication. Language increases the possibility in working and competition for the model tour company. It also creates the first consciousness for tourism industry. Managing the model tour company, tourism educational institutions need to provide enough foreign language skills training for students. The paper suggests that educational institutions and related organisations should assist to improve the quality of human resources for tourism industry.