Application of motivation concepts in a modern organization

The main objective of this course paper is to improve motivation program of the company. Goals of the work are to investigate employee motivation tools and methods in modern organization basing on content theories of motivation and provide possible solutions to problems occurred.
The object of the research is represented by “adidas Group” Kazakhstan Ltd. and particularly of Human Resource Department of the company.

INTRODUCTION………………………………………………………………….3

CHAPTER 1. THEORETICAL ASPECTS OF MOTIVATION IN AN ORGANIZATION

Content theories of motivation……………………………………………….....4
Process theories of motivation………………………………………...……….7
Motivation aspects in modern organization ……………………………..…...10

CHAPTER 2. ANALYSIS OF MOTIVATION CONCEPTS APPLICATION IN “ADIDAS GROUP” LTD

2.1 Analysis of business activities in “adidas Group”…………………….………12
2.2 Assessment of motivational concepts application in “adidas Group” Ltd. Kazakhstan ……………………………………………………………………….16

CHAPTER 3. DEVELOPMENT OF EMPLOYEE MOTIVATIONAL PROGRAM FOR “ADIDAS GROUP” KAZAKHSTAN

3.1 Design of the employee motivational program……………………………….21
3.2 Implementation of employee motivational program………………………….24

CONCLUSION…………………………………………………………….……..29

LIST OF REFERENCES………………………………………………...……….30